![]() ![]() That might sound like a lot of money to spend on bringing pen-and-paper RPGs to the internet, especially when many gamers might not have even realized that the digital ruleset and gameplay tools on D&D Beyond were ever not owned by Wizards of the Coast. ![]() It was only another two months until Wizards of the Coast bought digital toolkit D&D Beyond from Fandom for $146.3 million (£126.1m). Later that month, Roll20 brought on a new CEO: Ankit Lal, who came from Google as a product lead for its business apps. Williams was previously an Xbox Gaming executive, also at Microsoft before that, she spent 10 years at Amazon on direct-to-consumer business. Back in February, Hasbro announced Cynthia Williams would become the company’s new president of the Wizards of the Coast and Digital Gaming division. Just last week, Hasbro appointed a new senior vice president of Dungeons & Dragons: Dan Rawson, who leaves his position as a chief officer at Microsoft. See what's new in One D&D, Dungeons & Dragons' next evolution After all, some of its most successful executives come from Silicon Valley. The tabletop industry is obsessed with growth right now, and it only makes sense that it would employ tech companies’ strategies. I’m talking about tabletop RPG companies like D&D giant Wizards of the Coast, Pathfinder maker Paizo and online roleplaying specialist Roll20. No, I’m not talking about Big Tech firms like Apple and Amazon. ![]() Subscription models that cut out brick-and-mortar shops. Apps that copy up-and-coming competitors’ best features. ![]()
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